Monday, February 6, 2012

50 Online Marketing Tips For Your Small Business

Online marketing success can be quite elusive for many sole-entrepreneurs and small businesses looking. How do you navigate the online world and improve your business by leveraging social media without feeling overwhelmed, ineffective and

While not specific to any one type of small business , I’ve taking the time to compile a list of 100 tips to improve your online marketing success. This list includes tips that are likely to boost overall effectiveness and the impact your brand can make online.

1. Find a success plan that works and stick with it: Ask yourself “What do I want to do with my business?” Know your why, set your goals, map out a strategy and get into action.

2. Surround Yourself With Progress: Remind yourself of your successes often.

3. Leverage Google+: Though Google+ is the new kid on the social media block, those that get on board now will be in position to leverage it’s growth down the line…Google + has grown faster than any other social media network to date…including Facebook.

4. Become a Thought Leader: Stay on top of new trends, present novel ways to do business and become the go-to resource in your niche.

5. Hustle with Heart: You have to be relentless in your achieving your business goals. No half ass here.

6. Brand You First: People do not join businesses they join people. They join YOU. The faster you learn that you need to market and brand YOURSELF, the faster you will find network and internet marketing success.

7. Create a Killer Social Media Profile That Gets Attention: The key to creating a magnetic profile on any social media network is about establishing a powerful connection with your prospect or viewer. First impressions count.

8. Traffic, Traffic, Traffic: Driving traffic from social media networks or online marketing strategies to your website will allow you to showcase your products, services and value in this industry. There’s no business if no one know your’e there.

9. Become a proficient copywriter: Getting your message across effectively and in a way that prompts action is the best way to introduce your products to the market.

10.Believe in what you’re doing: If you for one second don’t believe in what you are doing then stop now.

11. Grow your biggest asset: No leads, no business. Your #1 focus online is to build a responsive email list

12. Understand Your Personal Value: The top earners in online marketing are the quarterbacks. They understand the importance of leadership, they know their personal value and they develop and sharpen the necessary skills so they can win the game.

13. Put Twitter At The Top Of Your Social Media Priority List: Twitter can be a powerful tool and if you are looking to create some serious wealth online and build a list of dedicated followers

14. Invest In Your Mind: The state of your business is nothing more than a reflection of your state of mind.

15. Use Webinars To Build Your: Webinars are the perfect platform to promote your business online.

16. Launch A Blog: Your blog is the most important piece of real estate you have on the internet. It is the one place where people come to get to know you and learn about what you do

17. Use Your Email Signature To Get More Fans: Use tools like Wisestamp to build your fans and subscribers via email.

18. Drive Traffic From Facebook with an opt-in form: A great way to build your subscriber list is to leverage the pool of 845 millions on Facebook.

19.  Branding YOUR STORY: To really grab people’s attention you need to have a story. And not I’m talking about just any story, but a great story.

20. Overcome Limiting Beliefs: What I’ve come to learn in my experience of moving in to a life of abundance and success, is that we are all capable of so much more than we may ever realize or give ourselves credit for.

21. Launch Your Own Info Products: Getting your very first information product launched, such as a video series, an eBook or Free Report to market is actually quite simple.

22. Choose The Right Social Networks: Not all social media networks are created equal and not all are a good fit your your business. Learn which ones work for your business and focus on those.

23. Work Hard: Go above and beyond. Develop the skills, network more, increase your activity! Remember, the only place success comes before work is in the dictionary.

24. Monetize It: Utilize and implement all of the tools you can to reach as many people as you can! Bring VALUE TO OTHERS and in exchange people will bring MONEY TO YOU!

25. Have Patience and Perseverance: Nothing happens overnight. Be committed to your dream!

26. Get to the point already: Don’t waste your time when it comes to your video marketing. Make sure you are giving the viewer as much value and bang for their buck in the 3-5 minutes you have with them.

27. Doing business online, make sure you can get paid online: Learn how to set up a Paypal account.

28. Be willing to recognize your mistakes and change them (immediately!) – When you first start out, you are going to have a few trials and challenges (well maybe more than a few) but what matters most is that you pick yourself up off the ground and keep it pushing

29.  Understand the Psychology of Success: Walk the path of the SUCCESSFUL PEOPLE and without fail, become a STUDENT OF THE GAME

30. Build your email list: Your biggest asset as a business marketing online is your list. It’s not good enough just to drive traffic to your site, you want to get qualified prospects on your list so you can continue to build a relationship and promote your products and services.

31. Learn the Secrets of the Super-Organized. A few simple habits keep clutter and chaos at bay.

32. Make a Good First Impression. Research shows that people decide what kind of relationship they want with you in the first ten minutes of a meeting, so making a good first impression really matters.

33. Get More Blog Traffic: For more exposure and online marketing success you should be spending time commenting on blogs.

34. Create SMART Goals: Don’t just set goals, set goals that are specific, measurable, attainable, realistic and timely

35. Know Your WordPress plugins: If you are blogging for business make sure you have the most essential plugins for your business blog.

36. Don’t be so hard on yourself: Take it one step at a time. Everybody starts at the bottom.

37. Up your skills: Get the training you need, the best marketing tools and make a commitment to acquiring the skills required to move your business forward

38. Have a System you can Duplicate: You don’t need to reinvent the wheel. Many people before you have had massive success building a residual income business by following simple systems.

39. Be consistent, be persistent, and never quit.

40. Engage, Engage, Engage: Interact, build relationships and get the conversation started.

41. Combat Imformation Overload: To combat information overload it is important and smart to organize your information by creating a system.

42. Master the Mastermind: No matter how how create your Master mind group, just do it and understand that it is an essential part of your ultimate success plan.

43. Utilize Facebook Fan Pages and Learn All You Can About Facebook: Develop a Facebook marketing plan and watch how it transforms your business.

44. Know That You Can’t Do It By Yourself: Don’t be afraid to outsource.

45. Find Your Purpose: We’re all searching for our purpose. It seems tempting that having it appear by divine intervention would be great. Maybe not.

46. Break Habits of Highly Ineffective Emailing. It’s not just about having a list, it’s about have a responsive email list, a buying email list.

47. Don’t Settle for Just One Path: Variety is the spice of life. Having multiple streams of income funneling in to your online business is a must.

48. Display Social Proof: Want to know how to get popular really quick. Increase your visitor’s confidence in your brand by showing evidence of social proof. This evidence comes in the form of displaying social engagement numbers including your subscribers, followers, fans, tweets, likes, and other social shares.

49. Pay the Price to Be an Entrepreneur. The price of access can be steep, but once you’re flying down the road — it’s well worth it.

50. Always live in a state of pursuing excellence: Success is about having, excellence is about being. Success is about having money and fame, but excellence is being the best you can be.

What strategies are you using to ensure online marketing success for your small business.

Please share what’s working for you now…our community would love to here!


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